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Link to article" https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/a4808305-6a20-41d3-96f2-fdf93d7c6971/24_0111+-+AdAge+-+Subculture+Playbook+copy.jpg PRESS "Blue Hour publishes new Gen Z social marketing playbook. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/6c61a95c-0896-420d-a3e4-b199974e6cb8/AdAge_Influencer-01.png PRESS https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/e157d39f-442e-4fbf-9936-51b35bb06a8e/24_0111+-+mediapost+-+go+niche.jpg PRESS Link to article. "Blue Hour's PSA to brands: niche marketing surpasses mass marketing." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/9fd2a56e-3c32-4091-bfbd-cd455ff0fd1f/Media+Post+tile.png PRESS Link to article about new tool - Swell.AI https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/743db59c-10ce-4d34-ab74-68ce0ec2fe83/Swell.AI.png PRESS Link to article on BHS x KERV Interactive's Swell.AI https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/ce16a7b1-442f-4d56-8131-316b0ff073e2/24_0111+-+digiday+-+opt+in.jpg PRESS "Blue Hour Studios launches female athlete social campaign with Optimum Nutrition. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/923bdbf8-9c45-45be-8818-e4c0b7590b1f/24_0111+-+AdAge+-+Infronts+Launch.jpg PRESS "Blue Hour hosts Influencer Upfronts event to promote creator economy. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/23deca25-14f3-4529-8b89-bd3d3ea49476/24_0111+-+digiday+-+likemeat.jpg PRESS "Plant-based company LikeMeat and Blue Hour launch novel TikTok scavenger hunt. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/4d84aefe-ffc3-4755-8830-902521de5c05/bluehouradtpost.png PRESS "Peace of Mind with ADT: Blue Hour launches campaign with ADT & Olympic gold medalists Shaun White and Syndey Leroux." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/c1678f6f-12f1-4efc-87d1-6736c721de94/Swell.png PRESS "Horizon's Blue Hour social shop partners with platform Key to launch talent management tool." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/d0e2a0db-8015-493b-b57b-21f91d2ab127/snookibluehour.png PRESS "Where's the beach clog?! Blue Hour teams up with Green Gobbler & Snooki to gobble clogs" https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/481efadd-a9f6-45ae-8703-2560191879ac/24_0111+-+AdAge+-+CES+Thought+Leadership.jpg PRESS "CES 2024- X gets mixed reception from marketers as social platforms preach brand safety. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/168dcfdc-5599-4d30-a2e1-8b41bbf4a405/23_1115+-+Forbes+-+Subcultures.jpg PRESS "Forbes on how marketers can target Gen Z by leveraging social media and Tiktok. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/c74d586d-e659-4bd8-9efb-43705c62ba19/23_0522+-+Campaign+US+-+Mavin+Release.jpg PRESS "Blue Hour Studios formalizes native short-form video offering, Mavin. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/8ebf20dd-1f7a-4d9a-b3fa-7b41a3c46f10/23_0325+-+Digiday+-+Mavin.png PRESS "Forrester's Ditch the Pitch report offers Mavin as a solution to flawed process. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/ddbba3e1-c9f3-44a0-8b90-02ef7a12da1e/23_0705+-+AdAge+-+Thread+Launch.png PRESS "AdAge's 'How Instagram's Threads is stealing Twitter's advertisers'. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/f827b034-39be-407c-b5cb-2fcd5dc128a0/23_0325+-+Digiday+-+TikTok+Ban.png PRESS "Marketers approach Tiktok with caution in the event of a ban. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/03d74ce6-94bf-4a2c-8eb1-2b33e253e1aa/23_0508+-+Adweek+-+Influencer+Agency+Acquisition.png PRESS "Adweek reports Influencer Agency acquisitions to stay ahead of competition. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/be92b5c1-d3ad-4ced-ae54-5683c701ddc5/23_0724+-+Reuters+-+Thread+Launch.png PRESS "Meta's Threads could eventually lure ads from Twitter. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/c997d145-6fda-4760-935d-e88e0a13591e/22_1027+-+Forbes+-+Gen+Z+Subcultures.png PRESS "Forbes warns against Gen Z generalizations for marketing, citing various subcultures. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/27138f32-b076-4478-ade6-a2eeff8d32d5/22_1001+-+Cynopsis+Media+-+Gen+Z+Subcultures.png PRESS "CynopsisMedia cities Horizon Media's Gen Z report on subcultures as demographics. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/08becbbb-2401-434f-a75d-1b8cee6ce261/22_1001+-+Digiday+-+Gen+Z+Subculture.png PRESS "Digiday cites Horizon Media' GenZ report on appealing to subcultures. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/0ab33254-a5f2-486e-ad86-5ae88b544024/22_1022+-+Inside+Radio+-+Gen+Z+Subcultures.png PRESS "InsideRadio cites Horizon Media's study on GenZ, reporting high value of audio-based media. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/6a5c433c-cf85-4c52-8e8a-2a8c9798bf1a/22_1003+-+Advertising+Today+-+Gen+Z+Subculture.png PRESS "Advertising Today cites Horizon Media's study on GenZ breaking cultural molds." Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/fafe498c-1743-479c-8228-f4299b781502/22_1004+-+MediaPost+-+Gen+Z+Subcultures.png PRESS "MediaPost cities Horizon Media's study on Gen Z's 12 distinct subcultures. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/556d652b-eb1d-4925-872f-ea21615888fc/22_1003+-+PR+Newswire+-+Gen+Z+Subcultures.png PRESS "PR Newswire on Horizon Media's insightful study on Gen Z subcultures and emerging trends. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/c79d4ac0-bdef-44e9-af3c-b39637fb0963/22_1005+-+X+-+Gen+Z+Subcultures.png PRESS "Zoe Scaman on how even Gen Z's with niche interests can find a close tribe. Link to quote on X" https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/b7b01ac1-fcbd-4ca6-ac7a-be41e91cbc6b/22_1006+-+Marketing+Dive+-+Gen+Z+Subcultures.png PRESS "MarketingDive on Horizon Media's Gen Z research showing group's affinity for nuance and niche culture. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/2e65f619-6cae-497d-afea-de96538f75c3/22_0301+-+EMarketer+-+Social+Commerce.png PRESS "EMarketer's 'US Video Influencer Marketing 2022' report. Link to article." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/131b4e82-99fa-4af6-b243-8e380ca5f6bd/22_0901+-+Harvard+Business+Review+-+Social+Commerce.png PRESS "Link to article: Harvard Business Review on the growing selling power of Tiktok and Taobao." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/14aa05ed-2da7-41d9-b576-d8d89b5e1029/22_1001+-+ESPN+Front+Row+-+ESPN+TikTok+Network.png PRESS "Link to article: ESPN Welcome Inaugural Creator Network to Bristol Campus." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/5c72865f-4516-4884-9a1e-9e253323eb97/22_0915+-+Front+Office+Sports+-+ESPN+TikTok+Network.png PRESS "Link to article: ESPN's Newest Attempt to Target Younger Audiences." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/1daf1193-3ddb-4694-8797-3a7488ef96bd/23_0916+-+AdAge+-+ESPN+TikTok+Network.png PRESS "Link to article: ESPN launching a creator network with a focus on Tiktok." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/3b0a7f6f-9d74-4d46-a0a9-1055ca7c1812/22_0509+-+Digiday+-+Infronts.png PRESS Link to article: Digiday on "Agencies bring order to creator world to earn money for clients." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/ee886553-433e-4665-ac53-af765cb6807a/22_0428+-+Campaign+US+-+TikTok+Creator+Ambassadors.png PRESS "Link to article: The Winners of The Campaign US Media Awards 2022." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/bb586085-0f34-49e6-809a-a377d5506136/22_0221+-+Digiday+-+Blue+Hour+Studios.png PRESS "Link to article: Blue Hour Studios 'Media Buying Briefing' on influencer marketing." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/810a4541-e426-4d7c-a3f4-58f0458230f3/22_0221+-+Total+Retail+-+Social+Commerce.png PRESS "Link to article: Total Retail on 'How Petco is generating engagement and sales with livestream shopping." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/2dd7d078-c10d-4fbb-a824-d216872e1185/23_0128+-+AdAge+-+Wingit2Winit.png PRESS Link to article: AdAge on 'Crocs and Kohl's put accounts in review.' https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/f212a691-0156-4be5-8795-78e3805c2de9/23_0125+-+Campaign+US+-+Wingit2Winit.png PRESS Link to article: "Brands get creative on social media for Super Bowl LVI." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/6f3d7c08-65ea-40d5-a9e8-1bfeb033f9df/21_0723+-+AdAge+-+Extra+Stuffed.png PRESS Link to article: AdAge on "Little Caesars introduces pizza stuffed puppets." https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/ef487f80-ce1c-48a7-9957-d183fc6dad04/21_0723+-+The+Drum+-+Extra+Stuffed.png PRESS Link to article: "Little Caesars cooks up 'stuffed people' to attract Gen Zers on Tiktok" https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/8d0fd32c-12b9-4430-973a-d4e54fe92cef/21_0722+-+AgencySpy+-+Extra+Stuffed.png PRESS Link to article: AgencySpy on "Little Caesars Drops Mini Dopplegangers" https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/2315a770-f740-46b4-a3c0-c62ab7e6c0ca/21_0730+-+Digiday+-+OOH.png PRESS Link to article: "Horizon Media agencies ply new ground with incentive-based deals tied to compensation" https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/8f0eff3f-6084-41c5-9607-81a7d904a9ba/20_1117+-+Campaign+US+-+HMI+Partnership.png PRESS Link to article: "Tiktok links up with Horizon Media in first U.S. agency partnership" https://images.squarespace-cdn.com/content/v1/5e397e41c839e04a1d381309/2cf00e92-7a62-4c5c-a8d4-1be7ce245129/20_0220+-+MediaPost+-+Delivery.png PRESS Link to article: "Little Caesars Super Bowl Messaging Garners 4.9B TikTok views" https://www.hellobluehour.com/services-1 daily 0.75 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